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  • A business enterprise is an economic institution engaged in the production and/or distribution of goods and services in order to earn profits and acquire wealth. The range of the businesses is very broad. It includes a great number of activities which can be classified into two major categories i.e. Industry and Commerce. Industry means manufacturing of goods and trading means distribution of goods. Every entrepreneur aims at starting a business and building it into a successful enterprise. 'Entrepreneur' is the head of enterprise that undertakes and pursues opportunities to fulfill needs and wants of people through innovation. He/she innovates and combines resources in the form of men, materials and money and brings them together to make the business venture profitable. He/she is prepared to take risk and face challenges. Thus, the innovation and the risks are the two basic elements of a good spirit of company. The whole process to begin businesses starts by writing an action plan. A good plan of action is the key to install successful businesses. Once a plan is prepared, the contractor belongs to various challenges while applying the plan.

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    Every new business should have a plan before it get started. The purpose of the plan is to make it possible to the senior officers of the company to think of their business in a complete way, to communicate their objectives with the individuals who can have a stake in the company’s future to have a base to make decisions, and to facilitate the process of planning. Preparing the plan of business is the responsibility of owner although he needs advice of consultants, accountants, and lawyers. 

    Growth of business is the main aim of any business and it could be achieved only by implementation of plans into action. Growth of any business can be measured through:

    • Increase in Sales

    • Increase in Profits and

    • Increase in Assets

    The financial aid required by businesses for its expansion can be met by raising funds by various instruments of stock market such as shares, bonds, investment funds mutualisms and initial public offerings. It can also join together the capital by plowing its benefit behind and by the public deposits. The key in all the plans of expansion of the businesses implies to evaluate the company its quality and weaknesses in the light of the various risks of businesses which it can have to face. These risks are inevitable in businesses and cannot be eliminated completely but an entrepreneur can order them by precautionary measures and corrective adapted risk management. Moreover, an entrepreneur, in order to successfully increase and raise his business on a supported basis, must take into account the fundamental conditions of standardization of the country. This helps him to know about his rights, responsibilities and the challenges that he may come across in running his business.

    Consequently, an entrepreneur must make a pensive analysis of all the possible options available to him to increase his business by taking into account the inherent risks, the financial conditions and the framework of standardization surrounding.
     

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